Parsons x Narciso Rodrigeuz

Parsons | Public Relations | Fall 16

This is a complete and detailed event proposal for an imaginary collaboration between Parsons and one of its most pride alumni, fashion designer Narciso Rodrigeuz.

Contents of the book include a creative overview, designs of logos, invitation and the products from the proposed collaborated line, pitches, social media strategies, press release and more.

View the full PDF here.

Cover

Mood Board

The mood board showcases the general concept for the launch event – how I envision the venue, the presentation of the catering food and drinks, as well as guest performers I have in mind.

Social Media Strategy

An example of the social media strategies I created for the collaboration. I also created strategies for Instagram, Twitter and Pinterest respectively.

Cover

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Eva Chan

Markerter

Parsons x Narciso Rodrigeuz

Parsons | Public Relations | Fall 16

This is a complete and detailed event proposal for an imaginary collaboration between Parsons and one of its most pride alumni, fashion designer Narciso Rodrigeuz.

Contents of the book include a creative overview, designs of logos, invitation and the products from the proposed collaborated line, pitches, social media strategies, press release and more.

View the full PDF here.

Eva Chan

Markerter

Parsons x Narciso Rodrigeuz

Parsons | Public Relations | Fall 16

This is a complete and detailed event proposal for an imaginary collaboration between Parsons and one of its most pride alumni, fashion designer Narciso Rodrigeuz.

Contents of the book include a creative overview, designs of logos, invitation and the products from the proposed collaborated line, pitches, social media strategies, press release and more.

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View the full PDF here.

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